Pure Perks

Earn 5 Pure Perks for every £1 you spend to unlock rewards.
Refer a friend and earn 25 points - and more!

The Rewards
5% off when you spend £50 - 500 points to unlock
10% off when you spend £100 - 1000 points to unlock


How Do I Join Absolutely Pure's Rewards Program?
Simply create an Absolutely Pure customer account and you will automatically become part of our program, or you can join here 

How do I earn loyalty points?
Earn 5 point for every £1 you spend.Each time you spend you will receive an email with your updated loyalty points balance. There are also other ways to earn loyalty points under the Earn tab of your loyalty profile, such as referring friends. Use your loyalty points to claim the rewards that you want, or save them up to unlock higher points-required rewards. Excluding sale items, any shipping fees and discounts applied.

How do I check my loyalty points balance and redeem rewards?
Each time you shop you will receive our loyalty program email with your updated loyalty points balance. From our email click into your customer portal, here you can claim rewards. You can also log in on our website by clicking on the Pure Perks widget on the top left of your screen.

How do I use my rewards?
When you've unlock a reward, you will receive a unique reward coupon. You can redeem your reward coupon on our payment page during checkout. Just copy and paste your unique code into the Discount box and click Apply (only one coupon code per order).

Terms and Conditions
Absolutely Pure reserves the right to modify or cancel coupons at any time.
Coupons can only be redeemed once.
If you redeem your coupon for a purchase less than the full value of the coupon, the balance of the coupon is not redeemable on another purchase
If you return any of the items purchased with a coupon, the coupon discount or value may be subtracted from the return credit.